Adwanted UK: The Media Leader

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15 Dec 2023

2023 in Review: The TV industry had to raise its game in 2023, both in the UK and globally. Here are all the stories that mattered in TV this year.

13 Dec 2023

Hisense has been announced as the first smart TV brand that will offer Freely, the online-only version of free-to-air service Freeview, from next year.

12 Dec 2023

Brand Advance Group, the diversity media network, is launching FAST channels on connected TV devices in Europe and Latin America next year.

12 Dec 2023

Spotify and Warner Bros. Discovery have entered into a new podcast distribution and monetisation partnership.

11 Dec 2023

Channel 4 intends to launch solus takeovers and 'lite' ads next year that feature within shorter ad breaks on its video-on-demand service.

07 Dec 2023

Amazon Ads and IPG Mediabrands have entered into a three-year deal to help advertisers reach audiences through Prime Video ads.

06 Dec 2023

ITV has restructured its audience analytics and data science into a single team led by Neil Mortensen, who has been appointed director of a new ITV Insights Group.

04 Dec 2023 |

Are humans or AI smart enough to do contextual targeting well? ITV and Sky certainly hope so, judging from their advertising upfronts, writes the editor.

04 Dec 2023

Sky will begin trialling "contextual targeting" ads next year in which brands can place spots against particular content details that are common across shows.

04 Dec 2023

2023 looks set to the be the year of social media adspend, a global report by a major media buyer has suggested, in what has otherwise been a tough market.

Showing 111 - 120 of 508