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Results categorised as Media Business
06 Jul 2023
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Caroline Lidington
The industry’s scramble to enter the current attention economy is pointless, unless we start focussing on positive attention, writes the MD of Invibes Advertising.
05 Jul 2023
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Omar Oakes
Exclusive: UK media veterans Marco Bertozzi and Rachel Forde have joined forces to launch TheZoo.london, a "collective" that aims to democratise the advertising and media consultancy business.
04 Jul 2023
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Suzie Coen
Jobs: The most creative ideas aren’t going to come when people work productively in front of their monitors at home.
04 Jul 2023
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Pippa Glucklich
We've just celebrated one hundred years of Wacl, but women in media's journey has only just begun, writes its former president and Electric Glue CEO.
04 Jul 2023
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Jan Gooding
Pride Month reminds us of the progress LGBTIQ+ has made in media and marketing. But brands are increasingly regarded as fair play in a battle to control the narrative of what is decent, warns Jan Gooding.
29 Jun 2023
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Evie Clifton
Having technological access involves a certain level of privilege. Although it's still new, we may already be in danger of never realising an inclusive metaverse, writes Mindshare's paid social account director.
26 Jun 2023
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Omar Oakes
The deal will see S4C supply six hours a week of Welsh language content for the Maximum Effort Channel, aired on "Welsh Wednesdays"
26 Jun 2023
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Omar Oakes
100% Media 0% Nonsense: Cannes Lions remains an essential tentpole in the ad industry calendar. But it can't cover up the many cracks that need fixing, writes the editor.
19 Jun 2023
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Nick Manning
It’s déjà vu all over again — the Open Web Programmatic market is as impenetrable as ever.
19 Jun 2023
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Omar Oakes
Interview: Sir Martin Sorrell is certain Cannes Lions still matters, but will be attended by fewer clients and even more tech companies during this challenging year for advertising.
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