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Results categorised as Research or Forecasts or Ad Revenue
12 Feb 2024
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Ella Sagar
The TV audience measurement body has chosen BVA BDRC to carry out a study to help shape the future of CFlight.
12 Jan 2024
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Maria Iu
Effectiveness was also considered crucial by The Future 100 Club.
05 Dec 2023
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Ella Sagar
Outsmart, the OOH trade body, found Q3 2023 advertising revenue was up 4.9% compared to Q3 2019, the first time this has been higher for a corresponding quarter pre-pandemic.
05 Dec 2023
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The Media Leader Staff
GroupM’s global president of business intelligence Kate Scott-Dawkins spoke with Jack Benjamin about the state of the global and UK ad markets.
04 Dec 2023
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Jack Benjamin
WPP's GroupM has maintained its global ad-revenue growth estimate at 5.8% to $889bn in 2023 but predicts a slight growth slowdown next year.
28 Nov 2023
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Anne Tucker
Mediatel Connected's head of research Anne Tucker brings highlights from the Media Research Group conference, from overarching themes and standout speeches, to shenanigans outside the conference room.
25 Sep 2023
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Ella Sagar
Global SVOD revenues are forecast to grow by $20bn in six years as the main platforms start to value profitability over subscriber growth, according to new research.
12 Sep 2023
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Ella Sagar
The UK out-of-home industry dedicated £411m of its ad revenues to public services, infrastructure, communities and employees in 2021, new figures have shown.
05 Sep 2023
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Ella Sagar
Outsmart, the trade body for the OOH advertising industry, found digital and classic revenues grew by 6.1% and 2.4% respectively across H1 2023.
17 Aug 2023
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Ella Sagar
Rajar, the radio audience measurement service, has appointed two people to take over from research director Paul Kennedy who is stepping back after 22 years.
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