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Results categorised as Research or Forecasts or Ad Revenue
01 Dec 2011
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Alice Dunn
With the return of 'I'm a Celebrity' and the likes of 'Strictly Come Dancing' pulling in the Saturday night ratings, British fascination with celebrity culture is as fixed as ever.
30 Nov 2011
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Grace Gargini
New research from Bauer Radio shows Radio as the number one destination for listeners to find out about new music.
29 Nov 2011
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Paper Boy
Ping! 9.50am Last Friday an email hits my inbox from the National Readership Survey (NRS).
To say it was eagerly awaited may be a slight exaggeration but nonetheless I had a deadline and my editor's strict on time.
25 Nov 2011
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Grace Gargini
Heather Corker, Future Foundation, presents the highlights of their Future Foundation 2011 consumer research study that looked into consumer social networking habits and content sharing.
22 Nov 2011
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Stuart Corke
The first ever UK product placement communication effectiveness research has just been released. Taking a sample of recent placements in UK dramas this unique process shows that advertisers frequently achieve as much value from the overseas export versions of the programme as they have received from the original UK transmission.
15 Nov 2011
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Anne Tucker
Amazon's new Kindle Fire is now the most popular Android Tablet in North America for app developers, edging out the Samsung Galaxy Tab.
15 Nov 2011
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Stuart Corke
ITV Family net advertising revenues (NAR) grew 1% in Q3 and marginally ahead of BoAML forecast.
14 Nov 2011
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Anne Tucker
Nearly 50% of consumers are using another electronic device while watching TV at home, according to findings from a new wave of 'Living with Digital' consumer research carried out by Futuresource Consulting.
10 Nov 2011
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The Media Leader Staff
Matt O'Grady's research won the Tony Twyman award at last week's 2011 European TV Symposium in Amsterdam for the best paper, sponsored by RSMB TV Research.
09 Nov 2011
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Steve Smith
Dr Steve Smith, head of thought leadership at Starcom MediaVest Group, reveals key insights from research in to people's engagement with brands on Facebook...
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