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Results categorised as Media Business
16 Dec 2016
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Mark Finney
Dispatches from the front lines of the ad-blocking war, part 1: The Coalition for Better Ads. By ISBA's Mark Finney.
14 Dec 2016
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Raymond Snoddy
Rupert Murdoch never forgets, never gives up and is not in the least put off by the inevitable furore that will result from a renewed bid for Sky, writes Raymond Snoddy.
12 Dec 2016
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Dominic Mills
The industry is facing an almost perfect storm of threats - mostly internal, mostly self-inflicted and often the result of self-delusional thinking, writes Dominic Mills.
09 Dec 2016
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Ryan Jamboretz
Some broadcasters are anxious of the perceived threat posed by Facebook and Google. Ryan Jamboretz says it's time to stand up for everything that's great about the TV business.
08 Dec 2016
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David Pidgeon
Xaxis, WPP's programmatic business, has named Nicolas Bidon as global president, succeeding Brian Gleason who is moving to GroupM's new [m]platform as global CEO.
08 Dec 2016
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David Pidgeon
In a move that will also seek to address the problem of adblocking and annoying ad experiences, Rubicon said it wants to "change advertising for good."
05 Dec 2016
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David Pidgeon
DCM will take over the contract, which is currently held by Pearl & Dean, from 12 December, and will see DCM cover 81% of cinemas in the UK, representing 3,107 screens at 485 sites.
05 Dec 2016
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Dominic Mills
From decoding the macho business talk, to predicting how other management consultancies will react, Dominic Mills assesses Accenture's surprise purchase of Karmarama.
30 Nov 2016
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David Pidgeon
GroupM's global chairman, Irwin Gotlieb, has said television broadcasters - against a backdrop of "distrust" and "bickering" over the subject - must move quicker to adopt addressable TV to help future-proof the medium.
22 Nov 2016
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Clarissa Windsor
In the new role of director of agency relations and trading, Batchelor will work alongside group commercial director Simon Kilby and the advertising leadership team to drive increased share of revenue across Bauer's platforms.
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