SEARCH
Results categorised as Media Business
09 Aug 2018
|
The Media Leader Staff
The fifth annual awards, hosted by Mediatel, celebrate the very best in media research. To further recognise research accomplishments on a global scale, 2019 will see the addition of an international category.
09 Aug 2018
|
The Media Leader Staff
WPP's digital agency Wunderman has this week acquired Gorilla Group, a US-based 'commerce experience' agency. The deal sees Gorilla become part of Wunderman's growing commerce offering, Wunderman Commerce.
08 Aug 2018
|
David Pidgeon
Concluding its global media review, Mars has decided to consolidate its media planning and buying entirely within WPP's investment wing, GroupM.
07 Aug 2018
|
The Media Leader Staff
Exterion Media has announced the appointment of Steve Hawker as its new UK Marketing Director.
07 Aug 2018
|
Tracey Follows
Collaborative machines are set to redefine parts of our society, writes futurist Tracey Follows - they also provide an opportunity for those who can help us navigate a new era of people-tech culture.
07 Aug 2018
|
Brian Fitzpatrick
Changing auction dynamics mean advertisers may be overpaying for media, writes Brian Fitzpatrick. Is your programmatic ad tech up for the challenge?
07 Aug 2018
|
David Pidgeon
Rose will now be responsible for leading the indy's recently unified data and insight team, with a mission to embed data and analytics within the work of strategy, planning and activation.
06 Aug 2018
|
Dominic Mills
The advertising industry is going to need to upgrade its weaponry if it thinks it's going to take the fight back to the likes of Accenture, writes Dominic Mills. Plus: raining on radio’s parade...
06 Aug 2018
|
David Pidgeon
Following DMG Media's unification of its advertising divisions, Clare Rush, chief revenue officer, is leaving the business.
06 Aug 2018
|
John Reynolds
In this week's Media and Marketing Podcast, host John Reynolds sits down with Dennis Publishing CEO James Tye following last week's news that the company will be sold to private equit company Exponent.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer