Adwanted UK: The Media Leader

ARCHIVE ▸ JACK BENJAMIN

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26 Sep 2023

The new Taskforce will meet quarterly and is co-chaired by representatives from Google and VCCP.

25 Sep 2023

In a letter to Meta president for global affairs Sir Nick Clegg, Owen Meredith and Jim Mullen criticised Meta's waning interest in promoting news on the platform. But do publishers have any leverage on this issue?

25 Sep 2023

Despite 92% of Gen X going on social media every day, just 5% of brand spend on influencer campaigns is targeted at the cohort, according to media agency Wavemaker's findings.

22 Sep 2023

Tobi Asare and Stefanie Daniels discuss findings from this year's All-In Census and how companies can cultivate a more supportive working environment for women.

21 Sep 2023 |

Rupert Murdoch is stepping down as chairman of the boards of News Corp and Fox Corp, effective mid-November, ending an unprecedented seven-decade career as one of media's truly iconic global figures.

21 Sep 2023

Sir Martin Sorrell has implored advertisers and marketers to "pick your geographical battles" as they look toward future-proofing their strategies.

18 Sep 2023

The hire appears to be part of Mail Metro Media's strategy to expand aggressively into video and audio production and ad sales.

18 Sep 2023

The trade body also seeks to make "significant reductions" by 2030.

15 Sep 2023

Analysis: Jimmy Wales did not reveal details about Trust Café, which has quietly launched with few features.

14 Sep 2023

Young users have increasingly begun turning to the short-form video platform as a Google alternative, so it's no surprise TikTok has looked to take advantage by improving its search function.

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