ARCHIVE ▸ JACK BENJAMIN
06 Aug 2025
The agency's leadership believes Kite Connect will help brands diversify their AV media mix with an outcomes-driven, cross-channel approach.
05 Aug 2025
While younger audiences were least likely to say they consumed news brands, even older cohorts were more likely to turn to other channels for news.
04 Aug 2025
The company's chief marketing officer joins Jack Benjamin to discuss how TV consumption has changed and what it means for advertisers.
01 Aug 2025
Jurassic World Rebirth, Superman and The Fantastic Four: First Steps all performed well, despite a tough comparable with last year.
31 Jul 2025
Analysis: It's not clear how Zuckerberg is defining "superintelligence", whether Meta is close to building it, how it could shape consumer products and how it might impact data privacy. But Meta keeps printing money.
31 Jul 2025
Commercial listening now accounts for 55.7% of total listening, compared to the BBC's 42.1%. But total radio listening declined, including modest quarterly contractions for Global and Bauer.
31 Jul 2025
The world-first initiative comes with caveats but aims to provide much-desired independent measurement of some of YouTube's most-popular channels. Initial findings suggest top channels skew toward very young children and maintain middling audience figures on UK TV sets.
31 Jul 2025
Commercial radio extended its share of total listening to record highs, with Global leading the way. Digital listening continues to drive growth.
29 Jul 2025
The figure is 1.4 percentage points ahead of previous forecast, driven predominately by search, social and online display. Cinema and digital audio also had a big Q1.
28 Jul 2025
BBC Studios’ senior vice-president of digital joins Jack Benjamin to discuss how the commercial arm is modernising its go-to-market strategy by cultivating fan communities and launching an ecommerce play.
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