Adwanted UK: The Media Leader

ARCHIVE ▸ JACK BENJAMIN

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13 Sep 2024

The Media Leader tested the feature using a variety of text and links, and found it delivered real-sounding and reasonably accurate results.

13 Sep 2024

A private event held in London this week aimed to highlight the tools available to parents to better manage the behaviour of their children online.

12 Sep 2024

The platform has lost over $5bn in brand value since Elon Musk's purchase and rebrand.

12 Sep 2024

Jack Benjamin and Omar Oakes discuss the major media and advertising stories of recent weeks following a brief summer hiatus.

12 Sep 2024

Ahead of the inaugural Future of Media Manchester event, industry leaders share why brands should look to the north when considering agencies and strategies.

11 Sep 2024

According to an IPA report, this suggests the impact of SVOD is 'less significant than previously imagined'.

10 Sep 2024

Three-fourths of UK adults say they consume sport-related content via broadcast TV, the largest of any media channel, while more than double say they watch via streaming.

09 Sep 2024

Terry Hornsby, founder and executive vice-president of Mantis, joins Jack Benjamin to discuss how keyword blocklists remain in use by advertisers to the detriment of publishers.

06 Sep 2024

August box office was led by impressive runs from Deadpool & Wolverine, It Ends With Us and multiple family films. September is likely to be quieter before a big Q4.

06 Sep 2024

Analysis: Bluesky's user base has grown substantially since X's operations were suspended in Brazil last week. But publishers and brands have yet to fully embrace the platform and Meta's microblogging competitor, Threads.

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