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Results categorised as Research or Forecasts or Ad Revenue
21 Feb 2017
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The Media Leader Staff
Kollman, who was most recently global head of insights at SABMiller, where she oversaw a team of 140, will play a key external-facing role working with Kantar's global clients.
08 Sep 2016
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Ellen Hammett
Despite a slight moderation following the EU Referendum, the UK continues to be the largest advertising market in Western Europe.
03 Aug 2016
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James McDonald
Following the UK's historic choice to leave the EU, Warc analyst James McDonald dissects the latest adspend forecasts.
02 Aug 2016
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The Media Leader Staff
UK advertising expenditure is forecast to post 4.2% growth in 2016 and 3.8% growth in 2017, according to the latest Advertising Association/Warc Expenditure Report data.
21 Jun 2016
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The Media Leader Staff
UK advertising is set to witness a 6.3% increase in spending this year, according to the latest forecasts from GroupM.
29 Apr 2016
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James McDonald
The latest adspend figures may have set alarm bells ringing for UK newsbrands - but Warc analyst James McDonald says the longer-term picture is much less severe.
27 Apr 2016
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James McDonald
In the first of two exclusives analysing the latest adspend figures, Warc's James McDonald crunches the numbers to reveal a strong picture for the UK ad market.
26 Apr 2016
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The Media Leader Staff
Digital helped drive a 7.5% increase in UK advertising spend in 2015.
31 Mar 2016
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Ellen Hammett
The upcoming US presidential elections, Rio Olympics and Paralympics and the UEFA EURO 2016 are set to help global adspend reach US$538 billion this year, according to Carat's latest ad expenditure forecast.
21 Mar 2016
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David Pidgeon
Slowdown in China, recession in Brazil and Russia, uncertainty over the EU and the ongoing migration crisis have not shaken advertisers with the forecasts hardly changing since the last was published in December 2015.
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