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Results categorised as Media Business
07 Jun 2016
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David Pidgeon
The much-anticipated report from the Association of National Advertisers (ANA) and K2 Intelligence shows that cash rebates - an illegal practice in the US - were found to be "pervasive".
06 Jun 2016
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Chris Dobson
Too many television executives are missing the point; programmatic is a vehicle for creativity, and is not there to replace it, writes Exchange Lab's Chris Dobson.
06 Jun 2016
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Bob Wootton
A probe by a US marketing trade group is set to reveal that US ad agencies are accepting rebates from media companies. As adland nervously waits, Bob Wootton looks at some likely consequences.
06 Jun 2016
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Brian Jacobs
Investigations have begun, rumours abound and secrets once never shared are suddenly all over the press. How did adland get into such a mess - and whose fault is it? By Brian Jacobs
06 Jun 2016
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Dominic Mills
Dominic Mills wonders whether the latest cross-industry talking shop trying to remedy ad-blocking is all hot air and no action
02 Jun 2016
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David Pidgeon
Barcroft Media was founded in 2003 by photojournalist Sam Barcroft, and has grown into a robust business producing digital TV programming and digital shorts for brands and a broad range of UK and international networks.
01 Jun 2016
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Raymond Snoddy
Sucking the financial life out of journalism is arguably as serious as tax avoidance, writes Raymond Snoddy. So can a proposed levy help save a key facet of modern democracy?
01 Jun 2016
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Clarissa Windsor
After a positive turn in 2015, the client agency dynamic has "hit a roadblock", with the number of agencies reporting relationship improvements falling from 70% to 53%, according to the latest SoDA report.
31 May 2016
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Bob Wootton
Rebates, a coup, grumpy publishers, vibrating shoes and an unholy mess: Bob Wootton digests a busy month in media
27 May 2016
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The Media Leader Staff
Jon O'Donnell, currently group commercial director, is to take on a "significantly expanded" role as managing director of ESI Commercial, while Tim Kirkman becomes London Live's MD.
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