SEARCH
Results categorised as Media Business
26 May 2016
|
David Pidgeon
A leading advertising client has called on other brands to step up and take a greater role in helping to solve some of the problems that plague digital advertising.
25 May 2016
|
Raymond Snoddy
The press regulator has its work cut out if it's to announce rulings on much complained against EU coverage before the referendum
19 May 2016
|
David Pidgeon
Re-establishing print as a viable advertising medium has got newspaper publishers on a mission - but what will it take to win back the adspend?
18 May 2016
|
Raymond Snoddy
It is more than a little odd to be getting out the bunting to celebrate the fact that the Government has not dismembered the BBC, writes Raymond Snoddy
11 May 2016
|
David Pidgeon
The European Commission has blocked Three's proposed acquisition of O2, citing "strong concerns" that UK mobile customers would have had less choice and paid higher prices as a result of the takeover.
10 May 2016
|
The Media Leader Staff
The Government has eased off its plans, but could instead force the broadcaster to pay a dividend to the Treasury, sell a minority stake, or introduce National Audit Office scrutiny of Channel 4's accounts.
10 May 2016
|
The Media Leader Staff
Interview: Fraud, bots and poor viewability rates mean around 60% of digital advertising budgets are being wasted, warns Niall Hogan, UK managing director of Integral Ad Science
09 May 2016
|
Dominic Mills
There is nothing marketing can learn from Leicester City's Premier League win, writes Dominic Mills, so quit trying - plus: the rise of advertising mimicry and the threat to creativity
06 May 2016
|
The Media Leader Staff
To mark the launch, the i will be free of charge in Northern Ireland from launch date until Friday 13 May. There will also be on the street distribution in key local areas such as universities, railway stations and bus stations.
04 May 2016
|
Raymond Snoddy
Raymond Snoddy examines how the Government is bowing to pressure from vested interests to significantly diminish the BBC
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer