ARCHIVE ▸ OMAR OAKES
24 Apr 2023
Disney+ is forecast to reach more than $11bn in annual advertising revenue within five years — more than Netflix and YouTube combined.
23 Apr 2023
In brief: NBC Universal CEO Jeff Shell has left the company after admitting to an inappropriate relationship with a colleague, parent company Comcast said.
19 Apr 2023
A decline in Netflix customer satisfaction has led to a surge in churn for the streaming giant amid a post-Christmas cull in the UK of video-on-demand services.
19 Apr 2023
The Media Plan: P&O Ferries is placing out-of-home posters at "pain points" for fed up aeroplane and train travellers to entice them overseas by ferries instead.
19 Apr 2023
Public-service broadcasters should no longer be subject to stricter advertising rules than other TV channels, Ofcom has concluded, as it begins a consultation into letting them increase advertising output to better compete with global streaming platforms.
19 Apr 2023
Exclusive: Despite publicly advocating for well-established cross-media measurement standards, YouTube has been unable to integrate into the Barb system and now faces restrictions.
18 Apr 2023
In brief: Channel 4’s digital-first brand for YouTube has surpassed 25 million views and attracted 104,000 subscribers, in its first six months, the broadcaster has announced.
17 Apr 2023
In brief: ITVX, the streaming service launched by ITV last December to replace ITV Hub, has recorded over one billion streams, the broadcaster has revealed.
17 Apr 2023
Global over-the-top (internet media) revenue for TV episodes and movies are forecast to reach $235bn by 2028 — a 53% increase compared to last year.
Dentsu and IPG Mediabrands have been announced as new members of the Conscious Advertising Network, despite the latter's well-publicised media-buying activity for fossil-fuel companies like Saudi Arabia's Aramco.
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