ARCHIVE ▸ OMAR OAKES
14 Nov 2022
100% Media 0% Nonsense: Commercial media could prove remarkably resilient in this recession compared to previous downturns, writes the editor.
07 Nov 2022
ITV's new streaming service ITVX will launch on 8 December, the broadcaster announced today.
02 Nov 2022
BARB CEO Justin Sampson discusses what's next for the UK TV measurement company as independent audience data for Netflix and Disney+ becomes available for the first time.
31 Oct 2022
ITV CEO Carolyn McCall discussed the launch of ITVX and what's next for ad-funded TV as Netflix and Disney+ enter the fray.
31 Oct 2022
It's hard to see how Twitter succeeds with Elon Musk at the helm. And yet this takeover is an opportunity to reset advertisers' relationship with social media, writes the editor.
27 Oct 2022
Global's largest radio brands have each suffered double-digit declines in audiences in the commercially important breakfast timeslot, the latest Rajar audience survey has revealed.
26 Oct 2022
Odeon and Cineworld UK cinemas showing 'Bros' will feature a bespoke LGBTQ+ ad reel as part of a special deal negotiated by sales house Digital Cinema Media.
25 Oct 2022
The Media Leader is launching a new podcast this week as we continue to develop our publication's growing audience across different platforms.
24 Oct 2022
100% Media 0% Nonsense: We expect some tough conversations ahead as we champion three important issues in 2023 to bring about a better media industry.
18 Oct 2022
Thirty million people now watch YouTube on a TV in the UK each month, according to findings revealed by the Google-owned video giant.
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Latest Data Analysis
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Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
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- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
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- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- Ad funding for BBC services would be 'bad for everyone', Radiocentre says in response to Charter Review
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
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