ARCHIVE ▸ OMAR OAKES
18 Aug 2022
Watch: Kepler's Karinna Maldonado discusses why advertising and media agencies need to become more like universities to develop and retain staff.
15 Aug 2022
We need new ideas and approaches when it comes to training, development and wellbeing at work, writes the editor.
12 Aug 2022
Video: Amid a looming recession and high media inflation, how excited are brands really about ads on Disney+ and Netflix? Wake The Bear's media director speaks to The Media Leader.
11 Aug 2022
Please look out for it on your Thursday newsletter from next week. We've some exciting plans for the Tuesday edition which will be revealed very soon.
08 Aug 2022
Are advertisers realising that agency relationships are more important than they realised, asks the editor.
04 Aug 2022
Commercial radio overtook the BBC in share of listening for the first time in 23 years, while Radio 1 fell to its lowest-ever Rajar audience.
02 Aug 2022
Interview: The 'Madison Avenue Manslaughter' author is writing a sequel chronicling one agency's attempt to transform itself.
01 Aug 2022
Do advertisers and agencies have the confidence to brand-build on OOH when belts are tightening and the ‘brand vs performance’ marketing divide persists?
01 Aug 2022
As media and advertising companies report their quarterly earnings, no one seems interested in talking about the most important resource of all and why it is in such short supply.
25 Jul 2022
Advertisers want long-term partnerships and are concerned about the 'missing middle', but are broadcasters strong enough to face down Big Tech, asks the editor.
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The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer
- IAB launches measurement advisory board in push for measurement solutions
- Consumer ABCs: Women's Weeklies
- Consumers ABC's: News & Current Affairs
- Consumer ABC's: Men's Lifestyle
- Consumer ABCs: Home Interest
- IAB launches measurement advisory board in push for measurement solutions
- The Brief - Wednesday 10 December - EU investigates Google, Gemini will have ads, WPP wins UK government media account and more
- Keeping the TV ecosystem healthy - Barb Data Hub
- Direct Line Group on using TV as a full-funnel medium
- How will TV finally get the measurement it deserves?
- Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report
- The measurement debate TV really needs to have
- Rajar Q4 2025: Commercial audience share declines slightly
- Rajar Q4 2025: Heart Breakfast remains top commercial show after reporting strong growth
- The brief - Wednesday 17 December - Trump sues BBC for $10bn, WPP considers Pinterest trends, public rejects Labours AI plans and more
- UK now spends longer on phones than watching TV
- How the VOD giants are navigating the cost of living crisis
- Rebranded BVOD services create an increase in claimed usage
- How we listen is changing rapidly, but radio continues to have the MIDAS touch
- Mediatel Connected whitepaper: The Growing UK Audio Market
