ARCHIVE ▸ OMAR OAKES
28 Apr 2022
The partnership and integration is meant to enable advertisers to activate first-party data in a "privacy-centric" way.
25 Apr 2022
Rather than let itself get dragged into the freemium space, Netflix should take a bold and pioneering approach to advertising, writes the editor.
19 Apr 2022
Halifax's sponsorship of The Sunday Times' Best Places to Live Guide aimed to celebrate local areas around the UK with digital outdoor.
A policy no-one in the industry wants is just the latest example of how cheaply people in UK government regard media, writes the editor.
07 Apr 2022
Group M has appointed Zuzanna Gierlinska to be the UK managing director for its specialist programmatic media arm.
05 Apr 2022
Route, the audience research body for out-of-home (OOH) advertising, has appointed Newsworks' Denise Turner as CEO.
04 Apr 2022
The UK Government will push ahead with the privatisation of Channel 4 after rejecting proposals to keep it in public ownership.
04 Apr 2022
We need advertising to continue to play a huge role in how we pay for media, but how that happens needs to change, writes the editor.
04 Apr 2022
Research tech business Qmee has hired Cadi Jones, the highly experienced digital media executive, as chief commercial officer as it looks to expand "zero party data" services for publishers.
04 Apr 2022
Danny Donovan, former UK CEO of Mediahub, is launching a startup media planning and buying agency that is being supported by Miroma Group.
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