ARCHIVE ▸ OMAR OAKES
24 Aug 2021
Today Mediatel News is launching a weekly video interview series – Making Sense of it All – in association with Crater Lake & Co.
20 Aug 2021
It's right that Nielsen (and BARB) are held to high standards. What about the rest of the media ecosystem?
20 Aug 2021
ITV AdVentures has closed its fourth media-for-equity deal in as many months. Is this really the future of TV media-buying for start-ups?
17 Aug 2021
InfoSum founder Nick Halstead sits down with Mediatel News as the company announces a $65m funding round and plans to expand
13 Aug 2021
This may be considered an expensive deal. But brands are prepared to pay a premium for independent consultancy
Do you know what OMD stands for and what the "Six" in m/Six refers to? Read our insight into the thinking behind some of the biggest names
09 Aug 2021
Wavemaker has hit upon its own system of scoring brands as a way of opening doors to new-business opportunities
06 Aug 2021
If 2020 really was a landmark year for video on demand as Ofcom says, then 2021 or 2022 really needs to be a landmark year for user experience.
30 Jul 2021
Of course this year will see a big rebound in media spend. But predicting an 8% increase next year is fraught with unknowns, writes the editor
29 Jul 2021
This growth will recover the entirety of 2020’s £1.8bn decline
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