ARCHIVE ▸ OMAR OAKES
Dentsu is arguing for “attention” as a more reliable predictor of a how successful an online campaign will be
26 May 2021
MGM is Amazon's second biggest acquisition to date and will "complement" Amazon Studios.
26 May 2021
TikTok’s child safety chief insists the entertainment app is learning from past mistakes of tech giants as a new law tackling online harms is drafted in the UK
24 May 2021
Alcohol brands will reduce TV advertising spend over the next three years in response to declining broadcast audiences and a shift in media strategy, a report by Zenith has found.
21 May 2021
Omar Oakes sums up his first week in the editor's hot-seat and looks forward to interviewing Quiet Storm CEO Rania Robinson at Future of Diversity
17 May 2021
Alight Media, the out-of-home advertising company co-founded by former Clear Channel boss Matthew Dearden, has acquired fellow start-up, Foris Outdoor
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