Adwanted UK: The Media Leader

ARCHIVE ▸ OMAR OAKES

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02 Feb 2023

Connected TV fraudsters have turned their focus to digital audio scams, with more than $20m of advertisers’ revenue stolen.

19 Dec 2022

WFA study criticises "bad behaviours".

14 Dec 2022

Out-of-home (OOH) advertising revenue for the third quarter of 2022 grew 13% year on year to £306m.

12 Dec 2022

100% Media 0% Nonsense: There is rightly so much excitement about TV with new entrants, new products and new advertising opportunities. But the mistakes of digital media's past must not be allowed, writes the editor.

07 Dec 2022

Over 100 advertisers and all the major holding companies have bought ads on Disney+ as the streaming service prepared to launch a cheaper tier with advertising in the US tomorrow.

06 Dec 2022

EssenceMediacom's global chief operating officer Josh Krichefski has been nominated as the IPA's president-elect.

28 Nov 2022 |

The debacle that is this Qatar World Cup reminds us that breaking trust with consumers wrecks a media company's implicit licence to dazzle and entertain with fiction and spectacle.

18 Nov 2022

Rachel Forde is stepping down as chief executive of UM UK, The Media Leader can reveal.

14 Nov 2022

100% Media 0% Nonsense: Commercial media could prove remarkably resilient in this recession compared to previous downturns, writes the editor.

07 Nov 2022

ITV's new streaming service ITVX will launch on 8 December, the broadcaster announced today.

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