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100% Media 0% Nonsense: Media is more important than ever to advertising. But do enough of those working in media really understand it, asks the editor.
05 Jun 2023
In brief: Love Island returns to ITV today and among the latest product-placement deals secured are coffee brand Emmi Caffé Latte, which is taking its investment in the show "to a new level".
02 Jun 2023
Interview: Brandtech Media founder Nick Emery reveals the strategy behind the Jellyfish acquisition and how advertisers pay for media will change.
30 May 2023
In brief: Netflix, Amazon Prime Video and Disney+ have seen small quarterly drops in the number of UK homes with access to their services, latest data from Barb Audiences has revealed.
26 May 2023
In brief: Channel 4 and Lloyds Bank have have pledged to award free TV airtime to businesses owned by Black people.
25 May 2023
ITV will offer advertisers a free ad campaign measurement service as part of a range of measures designed to help advertisers prove the effectiveness of TV's contribution to a brand's sales.
24 May 2023
In brief: Indie media agency Bountiful Cow has appointed Alex Sayliss as planning partner in a newly created role for the agency.
24 May 2023
In brief: Channel 4 has turned its brand logo green to promote the rebrand of streaming service All 4.
23 May 2023
In brief: ITV has added pet health and wellness company PitPat to its media-for-equity portfolio in its second investment of 2023.
15 May 2023
"There is still plenty of SVOD growth left", global TV trends analysts have suggested amid forecasts that global subscriptions will increase by 400 million by 2028.
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