ARCHIVE ▸ JACK BENJAMIN
16 Jun 2026
WPP Media has upgraded its global growth forecast to +8.9% to $1.3tn in 2026, up from +7.1% growth previously forecast in December.
15 Jun 2026
Debate for and against a social media ban has been hotly contested for months even among adland's most vociferous online safety advocates. Downstream effects on platforms, broadcasters and advertisers abound.
15 Jun 2026
Arena Media's managing director discusses what it means to work for a 'cultural media agency', why brands are underinvesting in gaming, and how AI is changing the role agencies play for their clients.
11 Jun 2026
Warc upgraded its 2026 global ad growth forecast, now expecting $1.39tn in total expenditure this year, but ongoing volatility caused by the crisis in the Gulf is placing a quarter of that growth at risk, with even greater implications for 2027.
11 Jun 2026
Creators are now driving the news agenda, putting news brands in the awkward position of embracing a new medium for journalism without a sustainable funding model.
09 Jun 2026
During a presentation at SXSW London, Neil Patel, co-founder of American digital marketing firm NP Digital, advised brands to acknowledge AI search as a demand-generator.
08 Jun 2026
Year-to-date box office surpassed half a billion during the month (£505.3m) and is now running 11% ahead of the equivalent period in 2025 and 33% ahead of 2024.
08 Jun 2026
Thinkbox's chief strategy officer sits down with host Jack Benjamin to discuss how brands are advertising through macroeconomic adversity, and how they should reconsider how to best make a cultural impact through their advertising.
05 Jun 2026
A new study by WPP Media and Thinkbox found that brands are underinvesting in advertising — and doing short-termism wrong.
03 Jun 2026
Google is also now required to ensure that publisher content is "properly attributed, using clear links, in AI-generated results". The tech giant will have nine months to implement changes.
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