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Results categorised as Media Business
20 May 2022
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Philippe Dominois
It's unfavourable for brand advertisers and doesn’t make any financial sense. So why do these brands' marketers buy it?
19 May 2022
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Jack Benjamin
Tangas originally joined dentsu ANZ as chief commercial officer before her promotion to ANZ CEO in 2019.
18 May 2022
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Raymond Snoddy
The only thing that will get Rupert Murdoch’s attention is if the advertisers no longer turn up.
18 May 2022
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Jack Benjamin
A perception gap persists around progress in diversity, equity, and inclusion in the media industry, according to MEFA's inaugural MEFA Measures Survey.
18 May 2022
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Omar Oakes
ISBA has launched the third phase of Origin, its cross-media measurement initiative, which aims to move the project from concept to build stage.
17 May 2022
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Arif Durrani
Former CEO likens the Government to an "excitable estate agent" and discusses potential bids by ITV, Sky and the BBC.
13 May 2022
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Jack Benjamin
Study finds privacy is the least considered dimension of accountability in media planning and buying processes and print is the core revenue stream for publishers and media owners.
12 May 2022
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Jack Benjamin
A new campaign aims to raise awareness of the systemic misuse of NDAs in relation to sexual harassment cases.
12 May 2022
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Omar Oakes
Bloomberg Media has launched Bloomberg UK to combat a lack of trust in journalism and a decline in UK business coverage.
11 May 2022
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Jack Benjamin
Media planners and buyers have reported a surge in workload during the pandemic, alongside a reluctance to return to the office.
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