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Results categorised as Media Business
29 Jan 2024
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Ella Sagar
Lauren Ogúndèkó is on a mission to "debunk" myths about AI in media this year.
25 Jan 2024
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Paul McGee
For those who struck gold and those who have been less successful in the pivot to streaming, 2024 will be when advertising comes to the fore, writes Goodstuff's head of video planning.
22 Jan 2024
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Omar Oakes
The post-Covid economy is flat and stagnant, and yet media budgets are buoyant. This industry may be "winning the argument", but there lies a danger within, writes the editor-in-chief.
15 Jan 2024
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Omar Oakes
There are plenty of opportunities for our industry's practitioners, writes the editor-in-chief.
09 Jan 2024
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The Media Leader Staff
Rankin Creative CEO Richard Pinder considers what 2024 will bring to the media landscape and the mood of the investment community.
08 Jan 2024
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Omar Oakes
This year, the pendulum will swing back towards talent from technology as this industry rediscovers what made it special, writes the editor-in-chief.
15 Dec 2023
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Omar Oakes
2023 in Review: The TV industry had to raise its game in 2023, both in the UK and globally. Here are all the stories that mattered in TV this year.
13 Dec 2023
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Raymond Snoddy
The appointment of Samir Shah as BBC chairman should be welcomed. But wouldn't he and director-general Tim Davie be even more effective if they swapped roles?
11 Dec 2023
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Omar Oakes
Channel 4 intends to launch solus takeovers and 'lite' ads next year that feature within shorter ad breaks on its video-on-demand service.
11 Dec 2023
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Phil Rowley
We need to think bigger than gaming and think 'gamification'. There are three actions we can take to bring gaming into the marketing mainstream.
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