SEARCH
Results categorised as Media Business
27 Jan 2016
|
Raymond Snoddy
For all its manifest successes there are still question marks and an unusual level of unease about the Netflix phenomenon, writes Raymond Snoddy.
27 Jan 2016
|
Julie Langley
Last year's ad tech mergers and acquisitions trends suggest that the market is unlikely to slow down in 2016, writes Results International's Julie Langley.
26 Jan 2016
|
Torin Douglas
January 1986 kicked off a defining year for media - witnessing Murdoch's newspaper triumphs, a German incursion into UK mags and a proto-Gogglebox. Here, renowned journalist Torin Douglas recounts a fascinating history.
26 Jan 2016
|
Bob Wootton
Bob Wootton argues that asymmetry between agencies and their clients undermines trust and hinders the relationships - and it might need a radical response.
25 Jan 2016
|
David Pidgeon
Sky says deal will benefit the broadcaster as an advertiser and investor and signals a growing trend for TV to work more closely with ad tech companies.
25 Jan 2016
|
The Media Leader Staff
A new report on global M&A activity reveals WPP was also the most acquisitive group across 2015, with 38 deals over the year.
21 Jan 2016
|
The Media Leader Staff
Ex-VivaKi boss to lead global performance marketing capability.
20 Jan 2016
|
Raymond Snoddy
How should we interpret the double whammy of high-profile departure announcements at the commercial broadcaster, asks Raymond Snoddy.
15 Jan 2016
|
The Media Leader Staff
Quantcast, Jaywing, Total Media, Ensighten and The Work Perk give their analysis of the latest results
15 Jan 2016
|
The Media Leader Staff
ITV's group commercial director and RadiumOne's European MD discuss their new partnership developing Ad Sync+, which marries traditional broadcast with emerging ad tech. Includes views from launch client Iceland.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer