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Results categorised as Media Business
31 May 2018
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David Pidgeon
How will a brilliant businessman formulate a strategy that accounts for the interruption of businesses like Accenture and the Silicon Valley tech firms in adland?
31 May 2018
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Jane Asscher
Senior male execs have been mysteriously disappearing in adland - it's crucial for women to fill the gaps, writes 23red's Jane Asscher.
31 May 2018
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David Pidgeon
Jason Cotterrell, who King replaced last year, has been reappointed into the role he had previously held for five years, as well as taking on the role of group chief strategy officer.
31 May 2018
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The Media Leader Staff
Mathias Upton-Hansen charts new trends in the creative industries.
30 May 2018
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Michaela Jefferson
Channel 4 has today announced which cities and regions remain in the running for its new National HQ and two Creative Hubs, as the broadcaster looks to increase its spend across the UK in order to boost regional economies.
30 May 2018
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Raymond Snoddy
Brexit has cast uncertainty over the fate of international broadcasters using the UK as a European base, writes Raymond Snoddy. If no deal is reached, the cost could be substantial.
30 May 2018
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David Pidgeon
Only six weeks after he was ousted as CEO of WPP, Sir Martin Sorrell has unveiled plans to launch a new advertising group with a view to rival his old business.
29 May 2018
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Michaela Jefferson
Following a competitive pitching process, Whitbread has reappointed Zenith as its Costa Coffee media partner whilst awarding its Premier Inn account to global agency UM.
29 May 2018
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Dominic Mills
There's no reason Accenture's move into media buying won't work, writes Dominic Mills - but there are enough hurdles to overcome to mean it doesn’t have a clear run at landing the big media accounts.
28 May 2018
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Michaela Jefferson
Independent media agency The Specialist Works has appointed Sharon Browne as group marketing and new business director.
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