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Results categorised as Media Business
17 Feb 2020
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Lawrence Dodds
Before 5G rolls out, brands should step back and think very carefully about how they can use new formats to truly enhance the customer journey.
14 Feb 2020
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John Reynolds
In this week's Media and Marketing podcast, host John Reynolds is joined by the CEO of M&C Saatchi London, Camilla Kemp, and chief creative officer Ben Golik.
12 Feb 2020
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Raymond Snoddy
Raymond Snoddy asks if the Government's push for de-criminalisation of the BBC licence fee is motivated by malice or rational analysis.
12 Feb 2020
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Jo Arden
Forget the cynics, compassion and commerce can go hand in hand, argues Jo Arden as she looks at what it really means to deliver social purpose.
11 Feb 2020
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Christian Polman
Partner content: It's becoming a focal point for brands - but influencer marketing requires a significant improvement in the sophistication of execution and measurement, writes Ebiquity's Christian Polman.
11 Feb 2020
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The Media Leader Staff
Indy agency The Specialist Works has hired Kevin Kirby as group online media director as part of ongoing changes to the group management structure of the business.
11 Feb 2020
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The Media Leader Staff
Research and strategy consultancy MTM has announced that managing partner and co-founder Jon Watts will be stepping back from everyday involvement in the company.
11 Feb 2020
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Tim Conley
From data sharing via ‘clean rooms’ and publisher cooperatives, to contextual advertising or AI solutions, Tim Conley explores the post-cookie future.
10 Feb 2020
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Clarissa Windsor
Based in London, Bannerman will take up the role from April 2020, with his appointment completing Wavemaker's new client leadership structure. He will join Anna Hickey and Alex Altman who both share the same title.
10 Feb 2020
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Dominic Mills
The real test of GDPR will be less about the level or number of fines enacted as the number of breaches reported, writes Dominic Mills.
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