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Results categorised as Digital
31 Mar 2014
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Dominic Mills
As Advertising Week kicks off, Dominic Mills begins the arduous task of wading through some unrelentingly crap ads - whilst dodging Orwellian spamming from EE and getting set for a timely debate over ad blocking.
31 Mar 2014
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Ellen Hammett
New research from Twitter and Thinkbox reveals how and why the UK is increasingly using Twitter while watching TV - and how advertisers can be a part of conversations.
31 Mar 2014
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Mario Yiannacou
Facebook's purchase of virtual reality firm Oculus Rift could, in theory, become a golden goose for advertisers, says ISBA's Mario Yiannacou - but let's not get carried away...
28 Mar 2014
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Niall Johnson
The UK's online population has seen a steady, if minute, decline over the last few months, according to data released by online measurement company Nielsen.
28 Mar 2014
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Simon Andrews
From Facebook's purchase of Oculus to Disney buying up Maker Studios, it has been a busy week for media deals - with some significant implications for brands, says Simon Andrews, founder of Addictive!
28 Mar 2014
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David Brennan
A 'personal data economy' could be the greatest enabler of truly relevant, credible and integrated data to emerge from the online world in years; but it could also be its greatest challenge says, David Brennan.
28 Mar 2014
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Ellen Hammett
Following a record-breaking month in January, BBC iPlayer requests remained strong in February, surpassing the 300 million mark for the second consecutive month.
27 Mar 2014
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Ellen Hammett
Carat's latest forecast shows global advertising revenues accelerating by 4.8% this year to $551 billion - predicting global ad spend in 2015 to continue on an upward trend with 5% year on year growth.
27 Mar 2014
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Ellen Hammett
MailOnline digital advertising revenue was up 51% for the half year ending 31 March 2014, however missed the growth rate needed to hit its target revenue this financial year.
27 Mar 2014
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Ellen Hammett
Emerging screen-based technologies, such as smartphones and tablets, are changing the way the UK population communicates, shops and consumes news and media, according to the latest IPA TouchPoints5 data, published today.
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