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Results categorised as Digital
14 Sep 2015
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Ben Rickard
MEC's Ben Rickard, head of mobile, EMEA, explains how the new iPhone and iOS 9 are set to disrupt the advertising industry.
14 Sep 2015
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Dominic Mills
Lies, obfuscation and the start of a full-blown war? Following Jamie Oliver's TV show about sugar in our diets, Dominic Mills picks apart Coke's responsive advertising campaign.
10 Sep 2015
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David Pidgeon
A host of big name entrepreneurs have joined the latest investment round, including Bartle Bogle Hegarty co-founder Sir John Hegarty, former Omnicom chairman Martin Boase, ex-TBWA president Michael Greenlees.
10 Sep 2015
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The Media Leader Staff
Greater self-reliance, new agency models and performance based metrics are top priorities for CMOs as they prepare for 2020.
10 Sep 2015
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David Pidgeon
Eisenstein, who previously held roles at Capgemini and Microsoft before joining Videology in 2010, will be responsible for managing the growth in the region and will replace Anne de Kerckhove.
09 Sep 2015
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Raymond Snoddy
There's something strange going on at the moment, which is quite difficult to get your head around, writes Raymond Snoddy.
09 Sep 2015
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The Media Leader Staff
The deal with video production platform Genero will give Havas access to 300,000 filmmakers in 220 countries.
08 Sep 2015
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The Media Leader Staff
Bauer Media UK has announced an update to its senior team structure as it looks to better integrate its content and commercial operations.
03 Sep 2015
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Douglas McArthur
Data science and digital tech have captured the attention of the ad business - but don't forget about the people, writes UKOM's Douglas McArthur.
02 Sep 2015
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Raymond Snoddy
The latest Newsworks campaign should be seen as a decent and worthwhile piece of work promoting national newsbrands - but the next step must have a stronger focus on celebrating journalism.
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