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Results categorised as Digital
07 Jul 2015
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David Pidgeon
New research from Ampere Analysis has revealed how multi-channel networks are being snapped up ahead of likely consolidation of smaller MCNs in the growing market.
01 Jul 2015
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Ellen Hammett
The new 10-year deal will also see AOL manage and sell Microsoft's display advertising inventory across MSN, Outlook.com, Xbox, Skype and ads in apps in nine countries.
26 Jun 2015
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Adam Fulford
Media agencies love complexity, writes Mindshare's Adam Fulford - is this why so many lost out to creative agencies at this year's Cannes Lions?
23 Jun 2015
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Ellen Hammett
Shortlist Media has announced a long-term partnership with TAN Media which will see native advertising delivered across shortlist.com and stylist.co.uk.
22 Jun 2015
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The Media Leader Staff
Siotis brings nine years of digital advertising experience from companies including BrightRoll, Rubicon Project, MySpace and AOL's Advertising.com.
22 Jun 2015
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The Media Leader Staff
The internet is quickly establishing itself as the dominant advertising medium, and on current trends will overtake traditional TV by the end of the decade, says Steve King, ZenithOptimedia's global CEO.
19 Jun 2015
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David Pidgeon
After almost two years of locking its online content behind a paywall, the Sun is set to make more of its content available for free.
18 Jun 2015
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Niall Johnson
Telegraph Online was up by 23% in May to close in on the 5 million mark, while a 16.3% rise in average unique daily browsers netted Trinity Mirror Nationals an extra 610,000.
18 Jun 2015
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Michael Bertaut
AdRoll's Michael Bertaut gives his tips on which technology companies - above all others - are worth looking out for next week.
17 Jun 2015
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Ellen Hammett
In a UK media first, Primesight, GTN and MediaCom are launching a national real-time campaign for Lucozade Energy, which will see digital outdoor ads synchronised with radio spots.
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