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Results categorised as Digital
14 May 2015
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Ellen Hammett
Speaking at the IAB's Mobile Engage conference 2015, Facebook's Rob Newlan unveiled new research to reveal just how powerful social platforms can be - and how much of an influence they have on consumers' perception of ad creative.
13 May 2015
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Raymond Snoddy
The appointment of John Whittingdale as Culture Secretary has been widely reported as an attack on the BBC. Let's not be so hasty, writes Raymond Snoddy.
13 May 2015
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Ellen Hammett
The long-term strategic partnership will see the publisher produce bespoke content for Asda, including its customer magazine, which is distributed to over 1.9 million readers.
13 May 2015
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Ellen Hammett
BBC News and the Guardian are among the first publishers to sign up to the initiative, which will speed up load times and give content owners more control.
12 May 2015
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The Media Leader Staff
The $.4.4bn deal will give Verizon access to AOL's automated ad platforms and video content - as well as global content brands, including The Huffington Post, TechCrunch and Engadget.
12 May 2015
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David Pidgeon
Ofcom has revealed that EE is the most complained-about landline and broadband provider in the UK, whilst Vodafone topped the list for the mobile market and BT in the Pay TV market.
12 May 2015
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Jeff Henry
Regional publisher Archant is moving away from device-based strategies to focus purely on two core trading currencies: content and audience. CEO Jeff Henry shares some exclusive insights.
11 May 2015
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Dominic Mills
This week Dominic Mills looks at the dangers of only looking at life through the rose-tinted prism of social media - plus: do we need to prescribe some anti-depressants to copywriters?
07 May 2015
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The Media Leader Staff
Starcom MediaVest Group has promoted Scott Curtis to European mobile strategy and development director.
06 May 2015
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Raymond Snoddy
The European Commission today unveiled plans for a single market fit for the digital age. Here, Raymond Snoddy assesses the impact of removing regulatory walls - and moving from 28 markets to just one.
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