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Results categorised as Advertising
30 Jul 2019
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Michaela Jefferson
The first quarter of 2019 saw UK advertising expenditure climb 4.2% year-on-year (YoY) to a total of £6bn.
29 Jul 2019
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Dominic Mills
It’s odd that City investors are so unmoved by ITV's growing subscription activities, writes Dominic Mills.
29 Jul 2019
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David Pidgeon
Reach, publisher of the Daily Mirror, has today confirmed that Simon Fox will be stepping down as chief executive, to be succeeded by Ladbroke's Jim Mullen.
28 Jul 2019
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Sue Hunt
Although traditional OOH will always remain a part of the landscape, advertisers must ensure they know the new opportunities that programmatic, digital OOH brings, writes Sue Hunt.
26 Jul 2019
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David Pidgeon
So what does adland want from this new (and furiously right wing) government?
26 Jul 2019
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David Pidgeon
A recent ICO report into adtech has questioned the legality of the fundamental processes underpinning the programmatic industry, forcing the IAB to call for a review of RTB.
25 Jul 2019
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Jan Gooding
If you are the incumbent CMO or strategic advisor, when and how do you call time on a strategy and start again?
24 Jul 2019
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Michaela Jefferson
ITV has seen its total advertising revenues fall 5% during the first half of the year, though the broadcaster said the results are "better than expected" given the ongoing political and economic environment.
23 Jul 2019
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The Media Leader Staff
ISBA, the IPA, Wavemaker, Mindshare and the IAB give their views on the news that Boris Johnson - a Brexiteer - is to become the new UK prime minister.
23 Jul 2019
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The Media Leader Staff
Pete Markey will join existing vice president Sarah Mansfield and support Elizabeth Fagan, ISBA's president.
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