ARCHIVE ▸ DAVID PIDGEON
31 May 2018
How will a brilliant businessman formulate a strategy that accounts for the interruption of businesses like Accenture and the Silicon Valley tech firms in adland?
31 May 2018
Jason Cotterrell, who King replaced last year, has been reappointed into the role he had previously held for five years, as well as taking on the role of group chief strategy officer.
30 May 2018
Only six weeks after he was ousted as CEO of WPP, Sir Martin Sorrell has unveiled plans to launch a new advertising group with a view to rival his old business.
24 May 2018
Accenture is now helping clients do online media planning and buying, encroaching further into agency territory. Hear what analysis and media commentators have to say in our report.
23 May 2018
Accenture, the consultancy that had already moved its tanks on to the lawn of the advertising holding companies, has now announced it wants more of their business by boosting its programmatic ad buying capabilities.
22 May 2018
The business is worth an estimated £300m and the move will add to the existing pressure WPP has faced since the surprise exit of CEO Martin Sorrell earlier this year.
22 May 2018
Manning Gottlieb OMD, part of Omnicom group, will be the sole media buying partner for the UK government for the next four years, taking over from Carat.
22 May 2018
In the wake of the #MeToo and #TimesUp movements and the 'Top 5 email scandal', the IPA has today published its new Code of Best Practice on Dignity at Work.
17 May 2018
April was a tough month for the daily newspaper market with only three titles recording any uplift in circulation figures from the previous month.
The World Federation of Advertisers has today published a global media charter as it rallies agencies, ad-tech providers, media owners and platforms to create a "safer, more transparent" environment for brands and consumers.
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