ARCHIVE ▸ JACK BENJAMIN
04 Apr 2025
Donald Trump's wide-reaching tariffs, announced on 2 April, are likely to have severe negative consequences on ad budgets globally, according to analysts.
04 Apr 2025
New research from MG OMD and Reach unpacked the importance of community to personal identity and suggested brands should consider community-based targeting to appeal to consumers authentically.
04 Apr 2025
Wlazik replaces outgoing Europe sales VP Stuart Flint, who announced he was leaving the short-form video giant last week.
03 Apr 2025
The appointment comes as Octave transitions towards sole ownership after News Broadcasting acquired Bauer Media's stake in the digital audio marketplace in June.
31 Mar 2025
Piers North has been named CEO with immediate effect.
31 Mar 2025
The PPA CEO breaks down the arguments for and against maintaining strong copyright protections for publishers and artists, and explains what is at stake for a magazine industry already in a state of digital transition.
The organisation has dropped its plan to introduce ads into podcasts accessed via commercial streaming platforms like Apple Podcasts and Spotify.
27 Mar 2025
New research from Pinterest and Magna found that platforms viewed as positive by consumers can amplify ad performance.
27 Mar 2025
The UK-based startup has gone live after four years of development. Launch partners include The Independent and The Guardian, alongside a host of music labels.
27 Mar 2025
New research presented at DCM's upfronts on Thursday found that advertising in the context of cinema helps drive price premiums more than other media channels.
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