ARCHIVE ▸ JACK BENJAMIN
16 Apr 2025
UK and Northern Europe sales chief Ed Couchman on how the Spotify Ad Exchange, generative-AI creative tools and an improved measurement offering are part of a strategy to make advertising with the streaming giant frictionless.
14 Apr 2025
The JIC already produces overnight programme logs, but it will now be able to offer overnights for specific commercial spots.
14 Apr 2025
Prospect editor Alan Rusbridger speaks with Jack Benjamin about the magazine's strong digital growth and the challenges facing contemporary news media.
Choreograph global chief data officer Alex Steers on how the acquisition will boost WPP's 'ID to AI' approach to its data strategy.
10 Apr 2025
MD Pete Coates explains how the group's 15-month-old branch fits seamlessly into the wider UK network and why northern talent shouldn't be overlooked.
09 Apr 2025
Ross Jenkins discusses what sets Mediahub apart, why brands continue to over-invest in social media and the future shape of AI-driven agencies.
08 Apr 2025
The cross-media measurement initiative has appointed Pure X Media, ABC and Milton Data to evaluate core elements of its methodology.
08 Apr 2025
UK CEO Kate Rowlinson and other industry figures discuss GroupM changes including the InfoSum acquisition, Brian Lesser's data-led strategy, a return-to-office mandate and the "pressure to perform".
07 Apr 2025
DCM CEO Karen Stacey joined host Jack Benjamin to discuss new research on how context drives price premiums and unpack what has driven DCM's 33% revenue growth in Q1.
04 Apr 2025
Bridget Jones topped the box office once again, but a relatively weak offering compared poorly with last March's Dune: Part Two.
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