ARCHIVE ▸ JACK BENJAMIN
27 Feb 2024
A potential lack of transparency and uncertain trust among consumers require careful media strategies.
23 Feb 2024
Reddit is expected to go public next month. In its S-1 filing, the world got a peek into its finances for the first time.
23 Feb 2024
Agency holding companies are not expecting a swift recovery in tech expenditure, according to their latest earnings calls.
21 Feb 2024
The average time per month that active users spent using TikTok's app on Android was more than double that on YouTube.
Redican has left the organisation after nearly a decade. A replacement has yet to be announced.
20 Feb 2024
Print and digital circulations broadly continued to decline in 2023 – a continuation of longer-term trends.
15 Feb 2024
TikTok’s head of client measurement for Europe, Israel and Global Gaming Steve Lockwood joins Jack Benjamin to discuss the issue with last-click attribution and TikTok’s ongoing research into attention measurement.
08 Feb 2024
Other political figures including Lord Grade, Lucy Frazer and Chris Bryant also offered their visions for the future at LEAD 2024.
08 Feb 2024
Social media companies are preferring to be called "community-based" or "entertainment" platforms. The implication: they collectively have a branding problem.
07 Feb 2024
In the AOP's third annual survey of digital publishers, consumer publishers signalled greater optimism for growth in audio and ecommerce compared with display advertising and sponsorships.
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