ARCHIVE ▸ JACK BENJAMIN
17 Mar 2025
The project's chief customer officer said Origin intends to launch in May as a "minimum viable product", with more features and media partners to come.
14 Mar 2025
Amazon's head of video sales specialists discussed new ad formats and a "supercharged" partnership offering, and argued that Prime Video is driving hard-to-reach audiences that can be targeted across the purchase journey.
13 Mar 2025
Publishers, adtech platforms, curators and agencies can access the platform to develop, buy and sell AI agents tailored for specific brands' digital brand safety and sustainability needs.
13 Mar 2025
A new white paper from Radiocentre and MTM found that ad-supported radio, podcasts and music streaming now reaches 76% of UK adults weekly, with commercial audio's market share accounting for 90% of total listening.
11 Mar 2025
At a Thinkbox event last week, head of research Anthony Jones contextualised YouTube as a growing platform on TV sets with 'highly skewed' viewership.
10 Mar 2025
IAB UK's James Chandler joins host Jack Benjamin to explain why he believes we're entering a "funnel-less future" as the consumer journey gets truncated by shoppable advertising in AV formats.
07 Mar 2025
Mad About the Boy and Captain America: Brave New World drove cinema admissions to levels not seen since Barbenheimer.
06 Mar 2025
ITVX will recoup its investment this year, earlier than anticipated, and ITV Studios achieved record profit thanks to cost-cutting measures and a new digital distribution strategy.
06 Mar 2025
The UK Stop Ad Funded Crime Group has launched a consultation on a forthcoming initiative to tackle ad-funded crime and fraud.
06 Mar 2025
PPL developed a nationwide media plan for its festive prize in December and placed OOH at its centre.
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