ARCHIVE ▸ JACK BENJAMIN
07 May 2025
Updated ad solutions are aimed at giving advertisers greater adjacency to its Chat feature, as the platform leans more heavily into performance revenues and SMBs.
07 May 2025
New research from Enders Analysis presented at the PPA Festival Wednesday suggested publishers must adapt to a post-website era with consumption driven by platforms.
07 May 2025
Dax Audio director Tom Streetley and strategy director Faye Trinquart showed how different digital audio environments and devices impact ad conversions.
06 May 2025
The rebrand is reportedly likely to result in further consolidation and potential layoffs among GroupM's agency brands.
06 May 2025
Major global holdcos highlighted macroeconomic uncertainty and generally presented soft guidance updates following a tumultuous Q1.
06 May 2025
Jungle Creations CEO Melissa Chapman joins Jack Benjamin to discuss how brands are challenged to reach young, increasingly niche and community-focused audiences across different platforms.
02 May 2025
Total box office revenue last month increased 65% year on year to surpass £100m — more than half of which was accounted for by the game adaptation.
02 May 2025
The platform's generative-AI ads tools will also be coming to the UK in Q2.
01 May 2025
The indie bought ads on behalf of three clients across news deemed "brand unsafe" on The Times, the Telegraph, The Guardian and The Independent. The result? Increased campaign effectiveness.
01 May 2025
During a presentation at The Future of Audio and Entertainment, Bauer Media Advertising's MD explained the company's strategy for AudioXi and suggested audio is underinvested relative to its audiences and effectiveness.
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