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Results categorised as Research or Forecasts or Ad Revenue
19 Aug 2010
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Marnie Richards
According to the new Ofcom Communications Market Report, media multi-tasking - for example, when a phone call is made while using the internet - accounts for 35% of all media consumption throughout the day.
18 Aug 2010
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Marnie Richards
Total UK television advertising expenditure is predicted to be up by about 8% year-on-year in October 2010, according to industry figures.
16 Aug 2010
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Marnie Richards
According to a new report from eMarketer, US advertisers will spend an estimated $1.68 billion advertising on social networking sites this year.
16 Aug 2010
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Gary Roddy and Christine Connor
GFK's Gary Roddy and Christine Connor look at how and why new technology is changing the way people listen to audio content...
13 Aug 2010
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Marnie Richards
According to new research from eMarketer, advertisers will spend a predicted $1.28 billion on Facebook in 2010.
12 Aug 2010
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Marnie Richards
According to new research from eMarketer, marketers will spend $220 million worldwide on advertising in social games and applications in 2010.
10 Aug 2010
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Marnie Richards
Clear Channel's international revenue, for the second quarter of 2010, is up 2.7% year-on-year.
10 Aug 2010
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Kiran Kaur
Polestar Communications' latest research gives an interesting insight into a vital, influential group within the traditional Housewives and Kids audience called 'Connected Mums', which have apparently "become the ultimate advocates, with the power to build or destroy brands..."
06 Aug 2010
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Ian Bramley
The latest research piece from Ipsos looks at how digital music is shifting from pirate sites to legal alternatives, and what the implications may be...
05 Aug 2010
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Marnie Richards
IPC Media owner, Time Inc, has reported a $21 million increase in ad revenue - a 4% year-on-year rise. However, subscription revenue was flat.
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