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Results categorised as Research or Forecasts or Ad Revenue
14 Jul 2010
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Sam Howroyd
Magna Global's latest On-Demand Quarterly forecasts that video on demand will reach 65.4 million households by 2016.
13 Jul 2010
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Sam Howroyd
Six in ten American adults now go online wirelessly using either a mobile phone or a laptop with a wireless internet connection, according to a May 2010 survey by the Pew Research Center's Internet & American Life Project.
13 Jul 2010
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The Media Leader Staff
Bauer Media has unveiled the findings of a new research study focused on men's motivations, needs and pressures.
13 Jul 2010
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The Media Leader Staff
Despite being injured during the World Cup, David Beckham has outshone fellow football superstars Cristiano Ronaldo and Lionel Messi in a global poll looking at the commercial licensing value of World Cup legends.
12 Jul 2010
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Sam Howroyd
A new study from the Reuters Institute for the Study of Journalism (RISJ) reveals the impact of social media on May's general election.
12 Jul 2010
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Sam Howroyd
US spending on mobile display ads is expected to almost quadruple over the next five years, growing from $313 million to more than $1.2 billion in 2015.
12 Jul 2010
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Sam Howroyd
The latest IPA Bellwether Report, for Q2 2010, shows that budgets for nearly all main categories were revised down in the second quarter, with online and direct marketing the exceptions.
08 Jul 2010
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Nick Watson and Beckie Matthews
The latest research piece from Ipsos MediaCT looks at whether the iPad really is a revolution or just a flash in the pan... either way, there is no doubt that media brands have an opportunity to "use this technology to their advantage, in diversifying the appeal of their overall brand, rather than allowing themselves to be replaced".
08 Jul 2010
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Sam Howroyd
UK digital out of home advertising is expected to grow 20% in 2010, according to new figures from Screen Digest.
07 Jul 2010
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Sam Howroyd
New research from Compete has found that increasing numbers of US consumers are using their smartphones for social networking and gaming.
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