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Results categorised as Research or Forecasts or Ad Revenue
05 Aug 2010
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Marnie Richards
According to a new report from Microsoft Advertising, 54% of consumers find TV adverts fun to watch, compared to 32% for computer ads.
04 Aug 2010
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Marnie Richards
Global revenue at CBS Outdoor has increased 5.1% in the second quarter, up to $456.3 million (£287 million) year-on-year.
29 Jul 2010
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James McCombe
In our latest research focus article, TGI's James McCombe explains why the relationship between young people and social networking sites is interesting when it comes to WoM, online shopping and reading newspapers...
29 Jul 2010
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Marnie Richards
According to a new report from eMarketer, online advertising spending will reach double-digit growth in 2010, reaching $61.8 billion worldwide.
27 Jul 2010
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Marnie Richards
Total ad revenues for the Daily Mail & General Trust (DMGT) have increased by 13% year-on-year, in the three months to June.
26 Jul 2010
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Andy Marrs
Andy Marrs, head of audience insight at IPC Media, explains that 'it's clear that for today's 'Self Conscious Shopper' brands need to work harder; being 'known' alone is no longer enough.'...
23 Jul 2010
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Marnie Richards
According to a new TouchPoints survey, people in the UK are spending more time online, using mobile phones and using social networks.
23 Jul 2010
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The Media Leader Staff
The tables on this page show the latest UK advertising growth forecasts by medium from GroupM, ZenithOptimedia and Magna.
23 Jul 2010
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The Media Leader Staff
This table shows UK advertising forecasts from ZenithOptimedia, Carat, GroupM and Magna.
23 Jul 2010
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The Media Leader Staff
This table shows GroupM UK advertising growth forecasts by medium.
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