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Results categorised as Research or Forecasts or Ad Revenue
18 Apr 2011
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Liz Jaques
A new study from Performics shows that 57% of respondents access the internet via their mobile handset more than once a day. 77% of respondents also used mobile search more than five times in the last month.
18 Apr 2011
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Liz Jaques
MAGNAGLOBAL has updated its US media ad revenue forecast, which is now expected to see a rise of 3.1% in 2011.
18 Apr 2011
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Liz Jaques
Marketing spend was down again in Q1 2011 in response to public sector spending cuts and rising costs, according to the latest IPA/BDO Bellwether survey.
14 Apr 2011
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Trevor Vagg
Trevor Vagg, director at Kantar Media, uses the futurePROOF survey to explain why 3DTV is likely to remain a technology for a niche group while HDTV and connected TV have greater likelihood to reach the masses.
13 Apr 2011
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Liz Jaques
174 million US internet users watched online video content in March for an average of 14.8 hours per viewer, according to new figures from comScore.
11 Apr 2011
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Liz Jaques
ZenithOptimedia now forecasts global ad expenditure to grow by 4.2% in 2011, down from the 4.6% it forecast in December, as a result of the political turmoil in the Middle East and the earthquake in Japan.
07 Apr 2011
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Richard Nicholls
Richard Nicholls presents and analyses some of the TV-related highlights from Future Foundation's December 2010 wave of research...
06 Apr 2011
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John Carroll
John Carroll, senior director at Ipsos MediaCT, provides a status report on radio's progress towards a digital Britain...
04 Apr 2011
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Liz Jaques
Google Android is still leading the way in the US smartphone market with a 33% share, according to comScore's latest figures for the three month period to the end of February 2011.
29 Mar 2011
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Liz Jaques
US ad spend will make a slow recovery this year, rising 1%, according to eMarketer.
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