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Results categorised as Opinion
24 May 2016
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Torin Douglas
Thirty years ago this month Channel 4 was part of a fascinating and often hilarious TV viewing experiment. This is vintage Gogglebox, writes Torin Douglas
23 May 2016
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Dominic Mills
Dominic Mills would bet good money that there would be fewer splits between clients and agencies if only they would get sloshed together more often - plus: a planner to make you squirm, and Radiocentre's excellent new campaign
23 May 2016
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Richard Marks
Reporting from the asi APAC TV & Video Conference in Singapore, Richard Marks finds that many new video measurement systems are under construction around the world
18 May 2016
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Raymond Snoddy
It is more than a little odd to be getting out the bunting to celebrate the fact that the Government has not dismembered the BBC, writes Raymond Snoddy
18 May 2016
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Piers North
We absolutely need to steel ourselves to compete, but we also need to know when to partner, writes Trinity Mirror's Piers North
17 May 2016
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Tim Jones
Its immersive nature should mean virtual reality will work wonders for brands, but it's not without its risks, writes the7stars' Tim Jones.
16 May 2016
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Dominic Mills
At last, it seems the pendulum that says video is the future may be swinging back, writes Dominic Mills.
12 May 2016
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Richard Shotton
From the impending EU Referendum to marketing strategies, the way a question is asked can have a huge effect on how it is answered, writes Zenith's Richard Shotton.
11 May 2016
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Mark Jackson
Mark Jackson, MC&C's new managing director, discusses the benefits of joining an independent agency.
11 May 2016
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Raymond Snoddy
Better judgement and greater commitment to print will ensure its survival, writes Raymond Snoddy
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