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Results categorised as Media Business
20 Mar 2019
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Martin Vinter
We’ve finally realised that YouTube is unlikely to ever be 100% safe for advertisers, writes Ebiquity's Martin Vinter. So how should brands navigate this problem?
18 Mar 2019
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David Pidgeon
Oliver Lewis, founder and managing director of the independent agency, told Mediatel that News UK was keen to future-proof its business by investing in a rapidly evolving media sector.
18 Mar 2019
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Michaela Jefferson
Independent agency AMS Media Group has launched in Leeds as it looks to grow its business outside of London.
15 Mar 2019
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Michaela Jefferson
Behavioural agency Total Media Group has launched a new consultancy, aiming to use behavioural science and bespoke technology tools to solve business challenges for clients.
13 Mar 2019
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Raymond Snoddy
As the Web turns 30, its creator says it would be both defeatist and unimaginative to suggest it cannot be changed for the better. Here, Ray Snoddy sizes up the scale of the challenge.
13 Mar 2019
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Stuart Taylor
As digital out-of-home screens steal the limelight, what's to become of the humble billboard, asks Stuart Taylor - and what does it mean for advertisers?
12 Mar 2019
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The Media Leader Staff
Cindy Rose OBE is to join the board of WPP as a non-executive director as the holding company seeks to boost its tech credentials.
11 Mar 2019
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Dominic Mills
The Unilever CMO has made admirable public promises to clean-up parts of adland - but remains strangely tight-lipped about any progress, writes Dominic Mills.
11 Mar 2019
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Michaela Jefferson
The former head of MediaCom Beyond Advertising (MBA), Tom Curtis, has been promoted to executive creative director, a role newly-created to drive creative-first campaigns for clients.
09 Mar 2019
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Michaela Jefferson
The UK’s commercial broadcasters say they are even willing to pitch together for clients as bosses at Channel 4, ITV and Sky build resources to get senior sales and strategy staff into client boardrooms.
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TV
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