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Results categorised as Digital
09 Nov 2015
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Steve Jenkins
It might come as a surprise to some, but efficient and intelligently targeted campaigns can be achieved through the doordrop media channel, writes Steve Jenkins, head of insight at Whistl.
06 Nov 2015
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The Media Leader Staff
Previously serving as CEO, Americas for Xaxis, Gleason succeeds Brian Lesser who moves to GroupM as CEO, North America.
06 Nov 2015
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The Media Leader Staff
Ignoring all current medical advice warning against sedentary lifestyles, Britons will watch an average of 5.7 hours of TV a day this Christmas across various screens.
04 Nov 2015
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The Media Leader Staff
New! Welcome to the world of Alice - a weekly glance at the absurdities of a life working in media.
04 Nov 2015
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The Media Leader Staff
Essence, whose clients include the Financial Times, Google, HP and Tesco Mobile, will continue to operate as an independent brand within WPP and GroupM, WPP's global media investment management division.
04 Nov 2015
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David Pidgeon
The latest Mediabug report from Decipher suggests that set-top boxes are able to reach new audiences "previously resistant" to purchasing digital entertainment via mobiles and tablets.
29 Oct 2015
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Niall Johnson
The UK's desktop-only online population remained level in September 2015 with a total of 45.4 million individuals accessing the internet through PCs or laptops.
29 Oct 2015
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The Media Leader Staff
Analogue listening declined year on year by 10.4% to just over half of listening, according to the latest Rajar results - representing a "tipping point" for digital.
28 Oct 2015
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Raymond Snoddy
There are enough meaningful developments from alternative news organisations to cement a profitable future - but challenges remain.
22 Oct 2015
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Chris Blackhurst
Since the launch of the web, content suppliers have failed to protect themselves - but the fight back has now finally kicked-off, reports Chris Blackhurst.
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