ARCHIVE ▸ MICHAELA JEFFERSON
19 Feb 2019
VIOOH, an automated trading platform for the out of home (OOH) industry, has appointed Natalia Escribano as chief commercial officer to head up its sales team.
18 Feb 2019
Advertising network Dentsu Aegis has further grown its offering in the north of the UK with the acquisition of Manchester-based creative agency BJL.
12 Feb 2019
Adspend will swing back towards brand-building media in the near future and advertisers can expect to pay a premium for it, industry experts have said.
11 Feb 2019
Confused.com's chief marketing officer has said he would be willing to pull advertising from Facebook and Google if the duopoly fails to provide a brand-safe environment that is responsible towards consumers.
11 Feb 2019
The Ozone Project, the new joint digital ad sales house for publishers, has appointed Danny Spears as commercial director.
08 Feb 2019
Facebook is partnering with cinemas on an in-app ticket booking platform as part of its ongoing efforts to re-engage users with "meaningful social interactions".
08 Feb 2019
As part of the deal, JCDecaux will provide Camden with new, digitised bus shelters across the borough.
07 Feb 2019
The marketing body for consumer magazines, Magnetic, has today launched its first industry-wide campaign to highlight the benefits of quality attention to media planners and marketers.
04 Feb 2019
Recently-merged agency Wunderman Thompson has today launched its new brand look, illustrating the "ethos" of the new company.
04 Feb 2019
The announcement follows reports that hundreds of thousands of pounds are currently being spent on Brexit-related, micro-targeted ads from both sides of the debate.
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