Adwanted UK: The Media Leader

ARCHIVE ▸ ELLA SAGAR

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07 Nov 2023

The UK exported £15.6bn in advertising and market research services in 2022 — a 15.5% year-on-year increase.

06 Nov 2023

The trade body for digital advertising has launched a brand-building campaign with an 8ft bear to address advertisers feeling "lack of creativity" and "unease" around the sector. The CMO tells us why.

03 Nov 2023

Analysis: While Sky's tool promises to match the most suitable ad creative to the most responsive audience, there has been advertiser focus on gaining a "stronger understanding" of the impact of media spend across the entire funnel.

01 Nov 2023

At an upfronts event in London today, Clear Channel executives made the case for out-of-home to be the right and responsible choice, as well as a platform for good.

01 Nov 2023

Clear Channel Outdoor has announced it has closed the sale of its French business and has initiated the process to sell its Europe North businesses.

01 Nov 2023

Bloomberg Media's Duncan Chater told The Future of Media that being a good leader is not about one person, and you have to "understand yourself" first before getting the best out of everyone else.

01 Nov 2023

LiveRamp UK's enterprise sales director shares three important skills every salesperson should have and her best friend in the industry.

27 Oct 2023

In a room full of future leaders, Amy Kean, CEO and creative director of Good Shout, told them how using their voices was a responsibility as role models.

26 Oct 2023

Sachin Doshi, chief content officer at Podimo, tells the The Media Leader why the podcast market is more similar to news media than music, and what that means for the future of its monetisation.

26 Oct 2023

Smart speaker listening slightly declined quarter-on-quarter, now accounting for 13.8% of all listening, according to the latest Rajar audience data.

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