Adwanted UK: The Media Leader

ARCHIVE ▸ ELLA SAGAR

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29 Nov 2023

Cinema ads have consistently higher levels of memory and personal engagement than other mediums, a new study has found.

29 Nov 2023

GB News' commercial director shares the biggest turning points of her career and what is coming up in conversations with clients.

29 Nov 2023

Agencies including OMD UK, EssenceMediacom, Spark Foundry and Zenith UK were honoured at Newsworks’ annual awards, celebrating the very best in multi-platform newsbrand advertising

27 Nov 2023 |

The Attention Council's CEO Andy Brown's recent column on attention prompted several responses from media research leaders.

24 Nov 2023

Podcasts have more than doubled weekly reach in the UK since 2017, while on-demand music has dipped slightly year-on-year.

23 Nov 2023

MediaSense has appointed Matthew Gardner as chief operating officer to support its international growth plans.

23 Nov 2023

Audience data company Samba TV has partnered with "omnichannel" ads company Hawk to offer agencies and advertisers insights into geographic targeting and incremental reach across multiple media channels.

23 Nov 2023

Columnist Nick Manning joins reporter Ella Sagar and editor Omar Oakes.

22 Nov 2023

Brainlabs, the digital-first media agency, has named Agnieszka Kosik as CEO of its Poland operations as part of the company's global expansion plans.

22 Nov 2023

Sky Media's investment director shares how she started in media and two non work-related goals she would like to achieve.

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