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27 Nov 2013
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Ellen Hammett
The Sun on Sunday was down over 600,000 readers, with just the FT, 'i' and Sunday Times recording any growth at all.
01 Nov 2013
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Simon Andrews
This week, Simon Andrews, founder of Addictive! looks at a disturbing infographic and argues that brands and their agencies are missing the opportunity to make ads work so much harder...
10 Oct 2013
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Ellen Hammett
Mike Ironside has today announced his intention to step down as CEO of the National Readership Survey in June next year.
03 Oct 2013
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David Pidgeon
Newspapers have to do a better job to sell their story and proposition to agencies, an audience at MediaTel's The Future of National Newspapers conference was told last week.
04 Sep 2013
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Raymond Snoddy
As newsbrands experiment with new business models and witness real success, there is one heavyweight owner of top-notch newsbrands which continues to sit on its hands. It's now time for News UK to nail its colours to the mast with real user and readership numbers says Raymond Snoddy.
29 Aug 2013
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Ellen Hammett
Overall, all newsbrands saw a decline in readership, with the exception of the Daily Mirror, up 6.6% and the Sun, up 0.4%.
29 Aug 2013
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Ellen Hammett
The latest NRS findings for the national newspaper market reveal that the Financial Times and Sunday Times were the only titles to see any readership growth across the year, as the first-time findings for the Sun (Sunday) show a loss of 314,000 readers.
12 Jun 2013
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Dominic Mills
After a peaceful, media-free week in Turkey, Dominic Mills is back with a Tango flavoured war-cry as he takes a look at the latest campaign from the black sheep of adland, BBH. So, can the new ads match the genius of Howell Henry's 1990 classics? Perhaps, but it'll take time and money to make it really work...
04 Jun 2013
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James Whitmore
Harnessing the spirit of Victorian adventure, Route's James Whitmore recently set off to Romania for the annual conference of the European Media Research Organisation. So what did he discover from our European neighbours? Ground is, thankfully, still being broken but audience measurement continues to face some serious challenges...
03 Jun 2013
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Tim Carr
Despite past concerns, Freesheets today have a lot going for them argues Tim Carr, director and head of international at adconnection. They travel far and wide, attract new - and multiple - readers, and with the right online offering can lead people towards workable 'freemium' content...
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