SEARCH
Results categorised as Research or Forecasts or Ad Revenue
14 Dec 2009
|
Liz Jaques
US ad spend fell by 11.5% year on year to $83.4 billion from January to September 2009, according to The Nielsen Company.
09 Dec 2009
|
Sam Howroyd
The start of the Christmas shopping season has seen a solid start this year, with UK visits to retail sites up 18% during the first week of November compared to a typical week during the prior two months, according to new research.
09 Dec 2009
|
Ed Kershaw
To coincide with today's MediaTel Group 'Future of Mobile' seminar, Nielsen's Ed Kershaw discusses the mobile market and the success of the mobile internet.
08 Dec 2009
|
The Media Leader Staff
A new global advertising forecast from Magna predicts worldwide growth of 6% in 2010.
08 Dec 2009
|
Sam Howroyd
Global advertising spending in measured media is expected to drop 6.6% to $445 billion in 2009 with a mild growth of 0.8% now expected in 2010 to $448 billion, according to a new 70-country forecast report from GroupM.
08 Dec 2009
|
Lucy Shepherd
Advertisers have more than doubled the amount of money they are spending on social networking websites since last year, according to recent analysis from The Nielsen Company.
08 Dec 2009
|
Sam Howroyd
ZenithOptimedia has upgraded its 2010 advertising forecast for the first time in 18 months and predicts a return to normal 5% growth in 2012.
04 Dec 2009
|
Liz Jaques
UK ad spend is now expected to fall by 12% year on year in 2009, according to a revised forecast by GroupM.
03 Dec 2009
|
Liz Jaques
Roger Holland and Dick Dodson took to the stage at this year's MRG conference in London on Tuesday in a bid to explain why JICREG remains vital to the industry.
03 Dec 2009
|
Joanna Wood and Paul Maskell
Our latest research piece from Ipsos MediaCT asks if 3D TV will really take-off.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer