SEARCH
14 Oct 2016
|
Mark Finney
In the wake of Facebook's video measurement blunder, ISBA's Mark Finney outlines the options for a transparent solution.
14 Oct 2016
|
The Media Leader Staff
Cartoon: Samsung's product recalls ends in tragedy
03 Oct 2016
|
Ellen Hammett
The app will showcase around 20 different pieces of 360-degree video content from Sky and its partners.
16 Sep 2016
|
The Media Leader Staff
Newsline caught up with Shazam, Quantcast, StickyADS.TV, Integral Ad Science, DoubleVerify and Adloox at this year's Dmexco conference to hear what they think will be the biggest trends to look out for over the next 12 months.
16 Sep 2016
|
Ged Weston
Detractors of using the bluetooth technology in out-of-home advertising should reconsider the opportunity, writes Ged Weston.
13 Sep 2016
|
David Pidgeon
The world's oldest advertising medium is embracing one of its newest technologies, and the result - if the industry can pull it off - could spark a marketing revolution.
07 Sep 2016
|
The Media Leader Staff
Fetch has appointed a new business development director, commercial director and UX lead.
06 Sep 2016
|
Michael Hudes
The era of neuromarketing has arrived, but what does the fusion of neurological exploration and marketing mean, asks Michael Hudes.
24 Aug 2016
|
David Pidgeon
Brexit has a strong impact on newsbrand readership for the July 2015 - June 2016 period - with mobile viewing a clear driver for growth.
10 Aug 2016
|
The Media Leader Staff
A new update will see new tools made available to improve the ad experience in users' newsfeeds - but desktop users will see ads.
Data Snapshot
Find out more about the UK's most comprehensive aggregator of media data.
Arrange a demoAdvertisement
The Media Leader bulletins
More infoReceive weekly round-ups of the latest comment, opinion and media news, direct to your inbox.
Featured Video
The Media Leaders Awards 2021: Highlights
Latest Data Analysis
Display
TV
Audio
Consumer