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19 Dec 2017
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Ellen Hammett
Magazine brands BBC Good Food and Radio Times recorded huge mobile readership gains between October 2016 and September 2017, according to the latest figures from NRS PADD.
19 Dec 2017
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Ellen Hammett
It is the first time mobile has accounted for almost 50% of both newsbrands' readership.
31 Oct 2017
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The Media Leader Staff
UK ad spend grew 3.7% during the first six months of 2017 to £10.8bn - the largest H1 total since monitoring began in 1982.
17 Oct 2017
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Ellen Hammett
In the first half of 2017, advertisers spent £699 million on video ads - a 46% year-on-year rise, according to the latest Internet Advertising Bureau UK/PwC Digital Adspend report.
16 Oct 2017
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The Media Leader Staff
Mobile currently accounts for 57% of average daily internet consumption in the UK, 13 percentage points behind the global average, with a rise to 64% expected in 2018.
21 Sep 2017
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Ellen Hammett
NRS PADD: Mobile continues to play an integral part for readership for most newsbrands - except for The Times and the i, which are still best enjoyed in print.
21 Sep 2017
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Ellen Hammett
NRS PADD: While print makes up the bulk of readership for Hello, Heat and Men's Health, mobile continues to play a growing role for the majority of magazine brands.
18 Sep 2017
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Sebastian Schindler
Sponsor content: The overuse of the 'premium' label in advertising is rendering the word meaningless. It's time for a clear definition, writes Inskin Media's Sebastian Schindler
18 Sep 2017
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David Pidgeon
From gaining the creative agency buy-in for a programmatic era, to the lurking threat of brand safety 'black holes', senior experts from around the media industry had a lot to talk about at dmexco 2017. David Pidgeon reports.
04 Aug 2017
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Ellen Hammett
Only 50% of ad impressions served in the UK that were aimed at women were actually served to women, according to new research from Nielsen.
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