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Results categorised as Opinion
12 Dec 2011
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Jeff Siegel
Jeff Siegel, senior vice president, worldwide advertising, Rovi Corporation, gives insights from phase one of Rovi's smart TV advertising study in the UK (in partnership with Decipher)...
12 Dec 2011
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Stuart Corke
MediaTel Group's 'First party data - the publisher's black gold?' event - held at the Haymarket Hotel on Wednesday - produced many views and exposed a number of market tensions. Potentially a clearer view of the future emerged from the discussions.
09 Dec 2011
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Brian Jacobs
Brian Jacobs, BJ&A, explains why Hamish and Jim have done the industry a huge service in writing their book...
09 Dec 2011
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Derek Jones
... from The Business Insider IGNITION conference in New York last week, including an Angry Birds theme park, Sheryl Sandberg (Facebook COO)'s lack of ambition to enter the White House and the iPad limiting middle class population growth...
08 Dec 2011
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Derek Jones
... from the Business Insider IGNITION conference in New York last week. YouTube, Facebook, social TV, Mediamath and the "brain-dead" metric that is CTR.
08 Dec 2011
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Dominic Finney
Dominic Finney, director at digital consultancy FaR, on why the mobile experience on Facebook is still fairly flat...
07 Dec 2011
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Greg Grimmer
Greg Grimmer looks back at 2011 - Facebook's ever-increasing IPO valuation, Stephen Haines' move from Earlsfield to Monaco, the royal media wedding and the News of the World fiasco, right through to December's silly season in Fitzrovia...
07 Dec 2011
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Raymond Snoddy
While we have all been fixated by the daily mayhem oozing out from the Leveson Committee another potentially more important inquiry has been moving at its usual, seemingly glacial, speed towards an outcome.
06 Dec 2011
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Dean Wilson
Dean Wilson, UK MD at Active International, says an end of year report card for mobile would read: A for effort and enthusiasm but still a little unpredictable and inconsistent. Room to improve...
02 Dec 2011
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Simon Andrews
Simon Andrews, founder of the full service mobile agency addictive!, on Facebook SoLoMo Photo, vertical stacks and Cyber Monday...
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